Obama’s Rhetorical Gaffe: “Don’t Do Stupid Stuff”

By Jerry Weissman / August 14, 2014

Even Barack Obama’s sternest critics admit that he possesses considerable talent as a speaker, but when, in an off-the-record session at the end of his trip to Asia in May, he reportedly described his foreign policy as “Don’t do stupid stuff”…


Echo Words

By Jerry Weissman / December 11, 2013

Read how to connect with audiences by echoing their words in Jerry’s post on Forbes.


Senator Marco Rubio on Syria

By Jerry Weissman / September 11, 2013

Last week, Senator Marco Rubio (R-FLA) appeared CNN’s “The Lead” to discuss the highly controversial issue of Syria. At the start of the interview, anchorman Jake Tapper asked the senator, “If you were president right now, what would you advocate?” Senator Rubio’s answer was, “We have no good options because of two years of inaction.”


Q&A with Jim Harbaugh

By Jerry Weissman / February 1, 2013

In a prior blog, you read the infamous advice about handling tough questions offered by Robert S. McNamara, the Secretary of Defense during the controversial Vietnam War: Never answer the question that is asked of you. Answer the question that you wish had been asked of you. And quite frankly, I follow that rule. It’s […]


Breaking Into Jail

By Jerry Weissman / January 30, 2013

Nobody’s perfect and in the world of Q&A you better bet that your mistakes might be called upon for an explanation.  In any case, being prepared for these instances is key to providing accountability to your audience.  Today on Forbes we explore two viable options for taking care of the elephant in the room that cannot […]


Lance Armstrong Does the Right Thing

By Jerry Weissman / January 18, 2013

Transparency counts when owning up to wrongdoing or even before you have the chance to commit wrongdoing by being open and honest.  Learn what Lance Armstrong and HP CEO, Meg Whitman, have to say on the topic, today on Forbes.


Ready, Fire, Aim!

By Jerry Weissman / November 29, 2012

Before answering a question, it’s vital that you understood the question asked.  Learn the steps to answering a question so you don’t fall into the “Ready, Fire, Aim!” trap, today on Huffington Post.


Debate III: Overcompensation?

By Jerry Weissman / October 22, 2012

Style of presentation is explored in today’s Forbes blog: comparing the 2000 Presidential debate between Al Gore and George W. Bush with the 2012 Presidential debate between Mitt Romney and Barack Obama.


Pandolist: CEO Coaches

By Pando Daily / July 25, 2012

See Jerry’s interview on Pando Daily’s Pandolist: CEO Coaches.  Pando Daily, founded by Sarah Lacy in 2012, is a news site that covers the technology startup ecosystem. Its single goal is to be the site-of-record for that startup root-system and everything that springs up from it, cycle-after-cycle.  


Robert McNamara Was Wrong

By Jerry Weissman / April 11, 2012

You must respond to all questions and if you can’t answer, decline to answer on the basis of confidentiality, competitive data, company or legal policy.  If you decline, you must provide a rational reason.  Read the full blog on answering tough questions on hbr.org.


Mitt Romney Makes a Silk Purse out of a Sow's Ear

By Jerry Weissman / February 28, 2012

See how Mitt Romney takes America’s criticism head on—instead of evading the matter at hand as so many politicians do—by using an effective technique in presentations called ‘Topspin.’  Today on Forbes.


The Patronizing Paraphrase

By Jerry Weissman / November 16, 2011

When addressing important questions from your audience, let them know you heard them without stating their concerns back to them in an obvious and patronizing fashion.  The familiar “___________ is important to us” statement doesn’t cut it.  Take a lesson from Bill Clinton on Forbes.


Governor Perry’s Bad Night II

By Jerry Weissman / October 12, 2011

Appearing unprepared and the inability to answer questions has cost Governor Perry to lose the lead against Mitt Romney in the public opinion polls.  Today Jerry dissects Perry’s “non-response” answers on Forbes.  


Governor Perry Comes out Shooting…and Draws a Blank

By Jerry Weissman / September 8, 2011

You must answer questions—especially about claims you’ve made—or you’ll risk crashing and burning.  See how Republican presidential candidate, Rick Perry, sets the tone for his long run to the White House during his first debate last night.  Forbes has the story.


Christine O'Donnell Bolts CNN Interview

By Jerry Weissman / August 18, 2011

Read about The Rules of the Game today on Huffington Post.


How NOT to Manage a Crisis

By Jerry Weissman / August 1, 2011

Taking responsibility for your faults or wrongdoings is a critical step in leadership, especially if you’re in the public eye.  Trying to cover up what you’ve done will only probe onlookers to find you out—and they will.  Read how two former congressional seat holders took the wrong turn on Forbes.


How to Survive an Attack

By Jerry Weissman / July 13, 2011

Playing into negativity when dealing with tough questions during tough times only proves to show how those times are affecting you.  See how Yahoo! CEO, Carol Bartz, dealt with an upset shareholder, and how she could have addressed the situation more positively, today on HBR.



1111 Bayhill Drive, Suite 325
San Bruno, CA 94066


Mailing List


Contact Us | © 2019 SUASIVE, Inc. | All Rights Reserved          go to top arrow